The world's biggest first finish line.

Parents. This is the largest kids triathlon in the world, and while the kids are the participants, the buying decisions in the crowd belong to the families watching them. It is a full weekend with bike check-in the day before, so families are on site far longer than at a typical race, and they are in an unusually good mood while they are there.

Every child in the event receives a swim cap and wears it for the swim leg. It carries the Presenting sponsor's logo, it appears in a very high share of the photos parents take and post, and it goes home in the bag afterward. It is one of the few assets at any of our events that is genuinely kept.

Yes, and they are the reason a lot of brands choose this event. Kid Zone, Kids Market, and the transition area are all available as named roles, which means the space carries your name rather than just your logo. If your product is aimed at families or children, these are a better buy than a standard tier.

It depends on the level, but every package includes a reserved 10'x10' booth space and the right to run activities from it: sampling, a raffle, lead capture, whatever fits your brand. From there it scales. Higher levels add your logo to the things participants keep (the finish medal, the event shirt, their race photos) and the things everyone walks past (the start and finish arch, course signage, the LED screen).

Yes. Category exclusivity means no competing brand in your category is sold into that event, and it is included automatically with a Presenting sponsorship. At Premier and Supporting it is available as an add-on. It is worth asking early: once a category is committed to another brand for an edition, it is gone for that year.

No. The tiers and named roles are the standard ways in because they are the ones most brands want, but every asset we offer can be combined into a custom package. Tell us the budget and what you are trying to accomplish and we will put a mix together. Plenty of partnerships end up as a tier plus one or two additions from somewhere else on the menu.

Yes. Vendor and Booth partnerships are $750 and get you in front of the crowd with a reserved booth and announcer mentions. It is the same event, the same audience, at a size that makes sense for a local shop or a single-location business.

Yes, and it is the better deal if the audiences all work for you. The NSP Annual Partner package is one agreement covering Houston Resolution Run, Houston Kids Triathlon, and Houston Fourth Fest, at a discount to what those three cost bought separately. It is one negotiation, one invoice, and one set of artwork deadlines instead of three.

Earlier is better, and the reason is production deadlines rather than sales pressure. Anything printed (shirts, medals, race numbers, course signage, the arch banner) has a hard art deadline weeks before the event, and once it passes those assets are off the table for that edition. The on-site and digital pieces stay available much later. If you are close to a deadline, ask, and we will tell you honestly what can still be included for that edition.

Cash is the preference, and most partnerships are cash. The door is open to in-kind when the product or service is something the event actually needs, and a few roles are well suited to it. If you think you have something that fits, raise it early. We look at those case by case and will tell you straight whether it works rather than trying to make it fit.

A recap report covering how the event performed and where your brand showed up: participation numbers, the digital and email reach your logo was part of, and photography of your branding and activation on site. It is the thing you forward internally when someone asks whether the sponsorship was worth renewing.